IoT as Competitive Advantage: Transform your Business Today 

Worried that your competitors have been thriving during the pandemic and it seems that you were not given a memo on how to survive the crisis? 

Your company needs to take advantage of every opportunity it can to surpass this competitive landscape.  
 

On the technological front, there are a few new and developing goods and services that can help you stand out from the competition and even exceed them. The ripest technical fruit is available for harvesting.  
 

And that’s obviously, the Internet of Things (IoT). 
 

Your competitor is probably playing to the benefits of the Internet of Things. It’s time that you did too. 
 

IoT is today’s digital revolution. It helps businesses in boosting output, reducing expenses, introducing new goods and services, and deploying new and innovative business strategies. 

Things to Consider with IoT in Business 

When incorporating IoT technology into your business, you should consider a few factors to help with the integration.  

  • Consider bringing in an IoT consultant to work alongside your IT team. They can assist in meeting specific business needs and objectives. 
  • Second, you won’t have to assume that when machines take over, you should begin to lay off workers. Instead, IoT can boost team productivity and free up employees’ time to focus on other tasks. 
  • Finally, because IoT devices are linked to networks containing sensitive data, they are vulnerable to cyberattacks. To prevent future threats, business owners must understand these vulnerabilities and collaborate with a security specialist. 

IoT technology can be applied to virtually any industry and type of business because it is not a single product or standard. And the benefits it provides will put you ahead of your competitors. These are the reasons why: 
 

Working in a sea of smart, connected devices can help your business.  

You could track the status or progress of your production line, identify bottlenecks, and avoid failures without requiring direct input or reporting from employees.  
 

IoT, especially when combined with artificial intelligence (AI), can be trained to predict your company’s workflow.

IoT allows you to do more with less by augmenting humans with smart systems that collaborate seamlessly, performing repetitive and time-consuming tasks that humans do not need to perform.  
 

Amazon, with their physical Amazon Go stores, is experimenting with replacing checkout lines with systems that automatically charge customers’ digital wallets. 

Many small businesses struggle with inventory tracking and management. 

Businesses can use IoT applications to manage their inventory, allowing for automated inventory control.  

Similarly, using IoT to track products in the supply chain can assist in determining which items have gone missing and are in transit. 

Inventory management can be made easier by installing IoT devices and software in warehouses.  
 

Also, IoT-enabled surveillance systems can detect and prevent theft before it occurs. 

When customers are dissatisfied with your product or service, it can result in negative feedback and, eventually, a drop in revenue. 

The most practical solution would be to construct your product using the Internet of Things.  
 

IoT can provide your support team with improved tools for monitoring customer issues. This solution enables your company to more effectively address and resolve issues. 

Chatbots can contribute to customer satisfaction too by providing excellent customer service.  

Chatbots can detect flaws in any product or service and improve it using synthesized data. Customer relationship managers can receive viable data to offer custom solutions by integrating AI and IoT.  

And the advantage? Customers can use products more effectively, and customer satisfaction skyrockets. 

IoT allows you to ingest, process, visualize, and respond to large amounts of data as a small business. And this will help businesses develop strategies to meet the needs of their customers. 

For example, internet-connected devices can obtain a comprehensive overview of customer preferences and develop strategic revenue-generating campaigns. Furthermore, IoT assists in segmenting customer bases and opening them up to cross-selling or upselling. 

Customers, for example, can scan QR codes on products with their smartphones. Customers can use this feature to find related products, discounts, in-store experiences, and even interesting product trivia. 

Beat the competition with IoT 

IoT solutions help organizations stay competitive in today’s dynamic IT industry by adopting new technologies, streamlining business processes, and innovating new services that improve both your top-line and bottom line. 

To get the right insights for your business, work with Aerion Technologies! We can assist you in leveraging IoT technologies for your business. Get in touch for a FREE consultation today!  

Author
Audrey
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